I grew up with gemstones in my hands. Not the clichés you see everywhere, but the kind that are rarer than diamonds — spinels that shift color at dusk, sapphires that carry the weight of centuries, rubies whose fire is unmistakable. This was my inheritance: a legacy of gem hunting, trading, and understanding the earth’s most extraordinary relics.

Etiq was born out of that legacy, reimagined for today. Each design is a fluid cultural fusion — part Bombay club, part New York edge — crafted around one-of-a-kind stones. We don’t chase trends. We build modern relics: jewels that carry history, energy, and identity, designed to be worn boldly.

Owning an Etiq jewel means more than just possession. It means belonging. Every client becomes a member of Etiq Club — a circle of collectors, creatives, and connoisseurs with exclusive access to rare pièce uniques and networked private shopping experiences you won’t find anywhere else.

This is not jewelry for everyone. It’s for those who want their story set in gold and stone — a marker of taste, legacy, and independence.

Welcome to Etiq. A club of one-of-a-kind.